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Don’t Rely on the “Luck of the Irish” for Your Marketing Strategy: The Top 3 Marketing Mistakes that Could Be Costing You

The term “Luck of the Irish” is not Irish in origin, according to Edward T. O’Donnell, an Associate Professor of History at Holy Cross College and aut…

TOP 4 REASONS TO EXPAND YOUR BUSINESS VIA SOCIAL MARKETING

Social media marketing is here to stay and now is the time for your business to be taking advantage. Today there are over 3 billion internet users and…

Valentine’s Day is for Lovers AND Marketers

For many, Valentine’s Day is an important date. For those in relationships, it’s fun to have a day of the year that’s just about the two of you. It’s …

The Super Bowl is all about the commercials!

The internet may be buzzing about the historical comeback win for the Patriots last night, but for us in the digital media industry, the Super Bowl is…

Marketing Artist vs Marketing Scientist

Is marketing an art or is it a science? In today's technology-charged world of SEO and Google AdWords, some may feel like the fun has been drained fro…

EVENT MARKETING SUCCESS

I just wanted to let you know that last week’s seminar was a great success. The event was filled to max capacity. I had lots of positive comments abou…

THE MILLION DOLLAR QUESTION ANSWERED FROM BOTH SIDES OF THE TABLE

It doesn’t matter if you are talking with a home builder, a car salesman, a financial planner, or even a marketing firm. This question comes up…

3 Compelling Reasons Why Direct Mail Should be in Your Marketing Mix

If you have been investigating where your marketing dollars are best spent you most likely have read that direct mail marketing is a low cost high ret…

TOP 3 WAYS TO DECLARE YOUR INDEPENDENCE FROM BUSINESS FRUSTRATION

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Project Highlight – Tardus BFF Rewards Program

We tell our clients all the time that they are only limited by their own imagination. As such, we are constantly getting requests to take on new and d…

[STOP] No! Don’t do it!

The summer is almost here and just about the worst thing you can do is… Stop Marketing Your Business!!!! It is SO easy to slip away into a hammock som…

Do Results = Happiness? OR Does Happiness = Results?

Every company wants their people to do well and enjoy their work. And we believe everyone should work hard in order to be happy, right? But could we b…

The 1 Habit That Could Save Your Business From Downturn

Why is it that some service-based businesses never slow down while others seem to have peaks and valleys throughout the year? Of course, there are se…

6 McLessons in Marketing

Here are 6 quick things that McDonald’s teaches us about print advertising for your education ...and enjoyment, because let’s face it, sometimes it’s …

DISCOVER THE “POT O’ GOLD” WITH THE BEST MARKETING SOLUTION

Congratulations, this could be your lucky day! Because now you don’t need the “luck of the Irish” to get your marketing materials past the gatekeeper …

7-step Guide to Achieving Your Goals

It’s New Year’s Resolution time. At DMC, we want you to hit all your goals so that by 2016’s end you’ll feel like you’ve mastered the year! To help yo…

5 Reasons Why You Need Holiday Marketing This Season

5 Reasons Why You Need Holiday Marketing This Season We have now entered America’s favorite time of the year again, where the sweet holiday season be…

Just One Amazing Way to Make Your Marketing Personal

Dear Blog Reader, I know a thing or two about unique direct mail marketing. Today, I want to show you how important it is to make your marketing uniqu…

For this week’s post I had a chat with Val Sklar. She’s a client of ours and the owner of Bikram Yoga Pasadena, in California. I wanted to learn more …

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