April Fool’s Marketing: The Best Pranks and Campaigns That Worked

April Fool’s Day isn’t just about pranks among friends—it’s also a golden opportunity for brands to showcase their creativity, build engagement, and create buzzworthy moments. When done right, an April Fool’s marketing campaign can increase brand awareness, entertain audiences, and even drive sales. Let’s explore some of the best April Fool’s marketing campaigns that worked […]

Command Attention: How to Make Your Brand Unforgettable at Trade Shows

Trade shows and conferences offer unparalleled opportunities to showcase your brand, connect with potential clients, and stay ahead of industry trends. But with countless exhibitors vying for attention, how can you ensure your brand stands out from the crowd? The key lies in creativity, engagement, and strategic planning. Crafting an Unforgettable Presence 1. Create an […]

The Rise of Video Brochures: Why They’re a Game-Changer for Businesses

In today’s fast-paced digital world, businesses are constantly seeking innovative ways to captivate their audience. Enter video brochures—a revolutionary blend of print and digital that is transforming marketing strategies. These high-impact tools combine the tangibility of traditional brochures with the power of video storytelling, making them an irresistible asset for brands aiming to leave a […]

Valentine’s Day Marketing Strategies: How to Win Hearts and Boost Sales

Valentine’s Day is more than just roses and chocolates—it’s a golden opportunity for businesses to connect with their audience, boost sales, and create memorable brand experiences. Whether you’re in retail, hospitality, e-commerce, or service industries, a well-executed Valentine’s Day marketing campaign can drive engagement and revenue. Here’s how your brand can make the most of […]

How to Blow Up Your Sales With These 4 Abilities! – Video

Join Devin Herz as he talks with Terry Begue about what motivates people to buy, how to take away the reasons why they may not buy, and how to blow up your sales! Special guest, Terry Begue is an international speaker and author of, “Attract & Keep Customers for Life: Four Abilities to Build Trust, […]

How to Be Unforgettable in Days Beyond Social Media | Shaily Hakimian – Video

Join Devin Herz as he discusses how to be unforgettable in days via 1-on-1 guidance, clarity, & accountability with the owner of, Your Social Media Sherpa, Shaily Hakimian. Special guest, Shaily Hakimian has spoken at Trunk Club, Fiverr, State Farm, Notre Dame, University of Illinois, DePaul University, and the University of Chicago. Key Takeaways from […]

THE PURPOSE OF REBRANDING

Your brand is the handshake of your company, that bond between you and your clients and the other companies you do business with. The purpose of branding is to establish that bond and build trust with those who consume your products and services to create loyalty. In this blog post, we’ll discuss the importance of […]

Creating a Business to Support Your Lifestyle

Devin Herz discusses the importance of prioritizing long-term goals and building a community in the early stages of growing your business, while also balancing your lifestyle goals – How do you want to spend your time outside of work? Michael Zipursky, CEO of Consulting Success, weighs in on the topic for an insightful conversation about […]

Want to Become a Marketing Consultant?

Becoming a marketing consultant can be a great way to create your own opportunities and leverage your skills. Though you may have the experience and skills, getting started as a marketing consultant and sustaining your career takes a few important steps: Ask for Referrals and Client Testimonials When starting your career as a marketing consultant, […]