Well, as most know, the internet is changing the way customers perform research to address problems and/or implement new solutions. Companies that have not already implemented a digital marketing strategy and plan will be left behind their competitors who have invested in online marketing programs. However, Business Marketing consulting firms are a great resource to […]
Your brand is the handshake of your company, that bond between you and your clients and the other companies you do business with. The purpose of branding is to establish that bond and build trust with those who consume your products and services to create loyalty. In this blog post, we’ll discuss the importance of […]
There are several techniques available to make your law firm stand out from the rest, and the video component is key! Law firms experience success by incorporating digital elements and video brochures into their marketing mix. Below we’ll explore some of our top tips for helping your law firm stay ahead of the competition. Utilize […]
As a business owner, you should collect customer reviews and respond to them because it helps your brand stay relevant in the market. It’s also beneficial for both customers and businesses when they provide feedback about their experience. Online reviews from customers have created a new field in marketing and communication that bridges the gap […]
Devin Herz discusses the importance of prioritizing long-term goals and building a community in the early stages of growing your business, while also balancing your lifestyle goals – How do you want to spend your time outside of work? Michael Zipursky, CEO of Consulting Success, weighs in on the topic for an insightful conversation about […]
Do you know that video was the number ONE form of media used in content strategy last year, leaving far behind blogs and infographics? More than 87% of businesses use video as a marketing tool. Video is unique because it stimulates the senses through sight, sound, motion, and emotion. It more so motivates people to act […]
Becoming a marketing consultant can be a great way to create your own opportunities and leverage your skills. Though you may have the experience and skills, getting started as a marketing consultant and sustaining your career takes a few important steps: Ask for Referrals and Client Testimonials When starting your career as a marketing consultant, […]
It’s hard to believe this year is almost over. While for some, it may be the time to slow down for the approaching holiday season, for us marketers, we never miss a beat on planning and strategizing. For your business to succeed in the new year, NOW is the time to start putting your marketing […]
