While most of us are familiar with Facebook for personal purposes, there’s a lot to learn if you decide to use the platform to advertise your small business. Advertising on Facebook is a great local advertising strategy for small businesses because it allows you to reach your target audience quickly and easily on a social […]
When you think of “marketing,” you probably picture a Super Bowl commercial or a looping Instagram Ad, aimed at getting a company’s product or service in front of millions of potential consumers. These are examples of External Marketing, and each year companies invest a great deal of money and resources into their external marketing efforts. However, to truly […]
It is a curious topic -transforming businesses into brands. Being a brand is something more valuable than being a business, and it takes a far more strategic approach. But is it really worth the effort to build a brand? Brand vs. Business A business is merely an entity that offers certain goods or services. In […]
How to Attract Potential Clients’ Attention – and Keep It! Did you know, Americans are bombarded with an average of 4,000 advertisements a day? With all that competition for customers, how can your business even begin to stand out? By getting clear on the value your business provides, making the most of your social media […]
With everyone glued to their cell phones and tablets these days, we’ve found an effective way to grab your client’s attention with a tangible, printed item. At DMC, one o four specialties is a MiniZine or “mini magazine”. A MiniZine is a unique opportunity to provide your clients with important information as well as interesting, […]
Oftentimes, business owners believe that branding is simply your logo and the design of your marketing materials. In reality, branding is so much more. Here at Dynamic Marketing Consultants, we’ve seen the power of branding and how it can transform a business. Branding is an intricate part of your marketing strategy that should always stay […]
At DMC, we provide our clients with a myriad of online marketing services. We aspire to be a one-stop marketing shop for any business looking to grow and attract new clients. That said, as much as we’d like to be able to handle every one of our client’s needs, we know we can’t be masters […]
While winter may be the season to withdraw and hibernate, it’s been quite the opposite here at DMC! We’ve been busy helping our clients achieve their event marketing goals using unique video solutions. Here’s a look at some of our recent projects: On the Quick We worked with one of our past clients to create […]
Every company wants their people to do well and enjoy their work. And we believe everyone should work hard in order to be happy, right? But could we be thinking about things backwards? Check out this fast-paced and very funny talk, where psychologist Shawn Achor argues that, actually, happiness inspires us to be more productive. […]
Why is it that some service-based businesses never slow down while others seem to have peaks and valleys throughout the year? Of course, there are seasonal businesses like lawn mowing or snow plowing, but those aren’t the ones I’m talking about. I’m talking about the businesses that have HUGE potential pools of prospects like carpenters, […]
