Marketing Plan 2024

EVEN JESUS HAD A PLAN

FOUNDATIONAL AND ONGOING OUTREACH PLAN FOR MODERN CHURCH MANAGEMENT

YOU SHOULD TOO

DMC WILL ASSIST WITH YOUR LAUNCH, UPDATE AND GROWTH PLAN

GET YOUR MESSAGE SEEN

CLIENTS THAT AGREE

WE PARTNER WITH YOU

DMC Works With Your Team Leaders to Deliver Results

DMC PROVEN PLAN

FOUNDATION

Building a robust marketing foundation is pivotal in propelling your business forward. A comprehensive system incorporating CRM, internal, and external structures acts as the backbone for success. It not only streamlines operations but also enhances customer interactions, boosts efficiency, and lays the groundwork for accelerated growth. Our Marketing Mastery Foundation System is designed to fortify these vital elements, empowering your business to thrive in today’s competitive landscape.

OUTREACH

Introducing our Ongoing Marketing Mastery Monthly System—an all-inclusive solution designed to consistently elevate your business. From strategic consulting and precise project management to SEO optimization, engaging blogs, and compelling e-newsletters, we’ve got you covered. Our comprehensive support extends to graphic design, captivating copywriting, video creation, seamless automation, and effective CRM management. Elevate your brand with our complete monthly marketing assistance.

Foundation Mastery

Step 1 | R&D

Based on our discovery call and research this systems is tailor built to provide you a marketing foundation for long-term success!

Onboarding Consult

Unlocking Your Vision:
Dive Deep into Your Goals with Our 2 Hour Onboarding Consultation. Uncover Opportunities, Short & Long-Term Objectives, Member Avatars, as well as Additional Aspirations.

The Plan

Crafting Your Plan for Success:
Our Yearly Plan Unveils Creative Strategies & Tools for Dominance in Your Market. This will act as our pathway together to continue conquering the goals. 

Collaborative Workspaces

Streamlined with Systems:
Enjoy Our Cloud-Based Systems that Ensure Organized Project Tracking, & Detailed Scope of Work Management for Each Marketing Venture.

Step 2 | PLATFORM BUILDOUTS

Website Reborn

Effective website design is essential; it ensures a seamless user experience and plays a pivotal role in establishing a compelling online presence.

Develop a fresh WordPress based website with easy navigation for your viewers.

We will create direct response copy and pages that cover all details, benefits, and calls to action.

Integrate WooCommerce and Donation platforms for online transaction capabilities.  Customized to grow with your campus gear and offerings.

CRM Automation

Unlocking the potential of automation & client management systems is key to achieving both internal efficiency & provides for unmatched journey. 

Run the front of house operations with ease. Stream Live to Youtube, Facebook, website  and app simoultaneously.

Keep track of your members, congregation segments, notes, admin communications, advanced automations and tasks with ease.

Seamlessly integrate a CRM system, and church management system into your website to enhance customer relationships and streamline operations.

Provide you with a way to track your member pipeline, potential membrs & automate sequences.

Build lead funnel with sequences

Develop a comprehensive calendar system and sequences to boost meeting generation and maintain an organized schedule for your business.

Email newsletter template design to keep you top of mind monthly.

Brand Power

A consistent company message and brand standards are the cornerstone for robust brand building, amplifying your business identity.

Keeping your brand fresh and cohesive on all platforms.

Establish instant attraction with engaging and emotional print collateral to make a great first impression. We will design 

Social Success

Social media profiles are crucial for establishing a strong online presence and engaging effectively with your audience. We will collaboratively develop content to build audiences.

Create a comprehensive 12-month social media plan complete with strategies, actionable steps, and a clear roadmap to guide you throughout the year.

Ensure social media profiles have fresh content and engaging visuals to boost brand awareness and engagement. Includes Facebook, Instagram, LinkedIn, YouTube, Google My Business, X, TikTok.

Craft eight image posts and four video posts monthly, curated to populate and enrich your content calendar for February, March, and April.

By using the DMC Social Hub, you’ll gain access to our calendar and creative resources. Additionally, your team can utilize it to schedule and post extra content.

Video

Utilizing impactful videos is key to showcasing your products, sharing compelling testimonials, and amplifying brand awareness to captivate your audience.

Create 3 60 Second Videos to highlight The River Church. These can be used to help build awareness and memberships. 

Develop engaging logo animation video, intro and outro card

Conduct in-person interview to generate initial content and video hooks.

Generate a compelling testimonial reel highlighting members. 

 
 
 

+ Add On
On-Location Video Shoot

Collateral

In today’s digital landscape, tangible marketing collateral such as brochures, handouts, and event swag play a crucial role in  your plan, offering a tangible touchpoint enhances engagement & leaves a lasting impression.

Develop a PrintAVizion video brochure, an exceptional tool, to uniquely showcase your church and stand out in the sea of sameness.

Design necessary print collateral. Business Card, Letterhead, Envelope, and Brochure. 

30 video brochures to be used to enhance opportunities

We have our fingers on the pulse of print, direct mail, and production. We are here to streamline your ordering or provide you guidance on best options.

MARKETING MASTERY

FOUNDATION
$ 5,650 1st 3 Months
February | March | April
  • 3 Complimentary 45 minute Training Sessions Per Month
  • Plus Approx. $400 in Software/Website Costs Ongoing
  • Does Not Include Ad Spend or Hard Cost for Production Items
STEP 1

Ongoing Outreach

These monthly solutions are crucial to maintain top-of-mind presence, establish authority, grow your following, and outpace your competitors.

Consult

Continuous Improvement:

Our Monthly Solution Begins with Strategic Consulting, where we Collaborate Every Third Week to Assess Progress, Identify Successes, and Plan the Next Month’s Actionable Goals.

Project & SOW Management

Streamlined Execution:

Project Management Keeps Both Parties Organized and Aligned, Ensuring Laser-Focused Strategies and Timely Deliverables.

Creative

Elevate Your Marketing Game:

Our Creative Prowess Boasts a Talent Arsenal to Supercharge Your In-House Team and Cover Every Aspect of Marketing. Stand Out and Captivate Your Audience!

Local SEO

Elevate Your Online Presence:

Our Monthly SEO Services Are Tailored to Meet Google and Google My Business Standards, Strengthening Your Online Reputation and Enhancing Organic Listings.

Comprehensive SEO keyword research tailored to enhance visibility and optimize your online presence.

Refine on-page content for enhanced search engine visibility and improved user experience.

Create an interconnected web of quality links to amplify your online presence and bolster search engine rankings.

Submit well-crafted articles to reputable platforms, expanding your online visibility and establishing authority in your industry.

Content is Key

Empower Your Brand’s Voice:

Our Content Creation Service Delivers Monthly Social Posts and Engaging Descriptions.

8 Dynamic Image Posts & 4 Video Reel Posts

2 SEO Keyword Focused Blogs Monthly

Staying on top of trending post styles, trending sounds, hashtags and overall algorithm updates.

MARKETING MASTERY

MONTHLY
$ 3,000 Monthly Starting May
1 Year Engagement
  •  
ONGOING

Marketing Mastery Monthly

15 BONUS CREATIVE CREDITS MONTHLY

Spend How You See Fit

There is no 1-size-fits-all plan, priorities and opportunities change quickly and to combat that we have a menu of solutions available to conquer! During each monthly consulting session we will map out where the credits will be allocated.

Graphic Design

Copywriting

Video Creation

Consulting | 1 Hour = 4 Credits

Custom Projects - Discovery Interview Required to Determine Investment

BE AT PEACE WITH YOUR MARKETING EFFORTS

PLAN OVERVIEW

We take you step by step, creating a customized process, tailor-made to grow with your expanding congregation.

1

FOUNDATIONAL
DESIGN

WordPress Buildout

WordPress Onboarding

Subsplash Buildout

Subsplash Onboarding

DMC CRM Buildout

DMC CRM Onboarding

Branding Kit/Guide

Print Collteral

Awareness Viedos

PrintAVizion Discounts

2

CUSTOM
WEBSITE

WordPress Design

Fast Hosting

24/7 Security

Website Backups

Monitor Uptime

Plugin/ Theme Updates

Custom Post Types

Dynamic Pages

CRM Integration

Management Integration

3

ADMIN
CRM

DMC CRM

Courses/Training

Social Conversations

Social Automations

Admin Automations

Admin Communications

Appointment Calendars

Podcast/ Webinars

Database Management

4

CHURCH
MANAGEMENT

Church App

Giving

Volunteer Scheduling

Livestream Youtube, Facebook, Web, App

Event Management

Childcare Check In

Email/SMS Push

Groups

Notes/ Bible

5

ONGOING
MARKETING

Weekly Consulting

Project Manager

Creative Design

Local SEO

Static Social Posts

Video Reels

Social Management

New Automations

Custom Projects

Bonus Credits

KEEP YOUR INTERNAL TEAM CONNECTED AND ON TASK.

CUSTOMIZED WEBSITE DESIGN AND USER DASHBOARD

The Last Business Tool You Will Ever Need.

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