This summer, Burger King generated international exposure worth millions of dollars – and all for just a few $5 donations to gamers streaming on Twitch.
Twitch users weren’t happy.
And that’s what generated all the coverage.

In this week’s Marketing Nugget, DMC’s Devin Herz takes a look at whether Burger Kings campaign was a smart marketing move or a misfire.

Dynamic Marketing Consultants has assembled a team of marketing experts to develop business strategies that will get your clients and prospects up and out of their seat! If you’re ready to grow your business, attract your ideal clients, streamline your marketing and have peace of mind, Schedule A Time to get to know us.
Privacy Policy